Does your business speak emoji? Millions use this symbolic language of faces, flags, and everything in between to express themselves in fun, creative ways on Twitter.
While you may be emoji-adept in your personal life, it can be difficult to incorporate them in a natural way when you’re representing a business. But adding them to your Tweets can help your business stand out, and encourage people to engage with you on Twitter.
To help you experiment, we’re sharing five simple ways to add emoji flair to your Tweets, illustrated by examples from brands.
Emoji-fy your offerings
Think of emojis as the ultimate elevator pitch for your business: you have one or two symbols to let people know exactly what value you’re bringing them with every Tweet.